They say that a good car doesn’t need a salesperson to sell and a good salesperson doesn’t care what car it is when it comes to selling it. The auto heads and motor-junkies are suckers when it comes to the smell of burning rubber and shimmery metal.
That explains the existence of an audience that’s all about vroom and zoom. Due to this very reason, automotive affiliate programs are at the pinnacle and one can’t help but place these links on their blog and website.
Just to put things in perspective, auto industry maestros Toyota and Volkswagen scrapped in more than $270 billion dollars and that’s just the car’s roof. The auto industry deals with insane amount of money that’s worth burning the fuel.
With many car enthusiasts popping up and researching cars now and then, it’s easy money to have an automotive affiliate program. Imagine if you could cap a percentage of the percentage of its percentage– it’ll set you up nicely for a long time to come.
But you can’t just go hit and trial in pursuit of the best automotive affiliate programs that exist in the market. That’s why we’ve done the hard work and pin-pointed the 10 Automotive Affiliate Programs that’d be perfect for your auto-related blogs and they give out real sweet deals in terms of commission.
Cookie Period: 45 days
Spread across the geography of US, Canada, and a little bit beyond, AutoBarn.com showcases a gregarious inventory of over 100k branded auto parts, accessories, and car care commodities. Now that customer service holds the highest regard in the user need base, AutoBarn focuses on customer service as their top priority.
The best part is that you don’t have to click and tap to get a hint of what AutoBarn has to offer, all you have to do is dial up their toll-free number and have a conversation with their extremely helpful sales associates. There’s a 30-day satisfaction guarantee which is a great point to capitalize on along with free shipping on orders above $69.
Affiliates have lots to reap in this case too with up to 8% commission for top performers. Cookie life of 45 days is pretty neat and it comes with unlimited occurrences. Order size is doable with the average being $70 and average conversion rate being 1.67%. You can get this automotive affiliate program at Commission Junction.
Reasons to Promote AutoBarn
Cookie Period: 1 Day
Found in the year 1979 as one of the leading American retailers for automotive products, AutoAnything literally has anything and everything. Their commitment towards the customers is unrelenting and one can find top quality products from trusted brands. There’s a low price guarantee that goes on for 1 year and customers get to make the most of it.
If the customers get a lower price than AutoAnything, they can the difference back with $1 extra. This is a great selling point for affiliates and it really spices things up for the customers too. There’s no malice in the program’s terms and there are no hidden handling fees or charges on their upfront charges.
Their affiliates have cracked up insane numbers and most of them earn $4000 a month. With a high average order size, the commission rate of 2% doesn’t really cloud the day. This one’s also available on Commission Junction and you can get the links with ease.
Reasons to Promote AutoAnything
Commission: 5% to 8%
Cookie Period: 7 days
If your customer is looking for heavy replacement auto parts on the lines of AC compressors, turbocharges, suspension parts, steering racks, and whatnot, then BuyAutoParts is the place to go. Specializing in replacement parts with over 200k products on the shelves, they’ve been on the road for 25 years and have an auto part catalog of their own.
Not only does this make the customer’s car part hunt a whole lot simpler, it leads to less confusion and more conversions. The affiliates can easily capitalize on this by earning 5% to 8% commission on all the orders. The cookie life is rather short and unexplained but it has been seen that their customers are done with purchases within a span of 3 days.
With a marketing team that goes head and shoulder to help you make the sales, they keep crafting new creatives, landing pages and checkout pages for better conversion rates. If you want to bring them aboard, you can join the BuyAutoParts automotive affiliate program though AvantLink and Commission Junction. Do compare the terms of both networks before deciding on one.
Reasons to Promote BuyAutoParts
Cookie Period: 45 days
You must’ve heard of Autozone for it is a top-notch retailer and distributor that has made a name for itself. Specializing in automotive replacement parts, accessories and car care, they’ve got more than 5200 stores to show for it in the US of A, Puerto Rico, Mexico, and Brazil. There’s free shipping on every order that goes above the price of $100 and they’ve got a wide catalog which includes, performance gear, brake pads, interior accessories, shocks, guides and so much more.
A performance incentive is also up for grabs along with a story 3% base structure on commission. Affiliates are generously rewarded on complying with monthly performance incentives as and when their sales continue to skyrocket. There’s a cute commission on gift cards as well which are easily convertible and a proper gift for any motorhead.
For Autozone, the average value of an order goes over $75 which makes commission a sweet deal. With a 45-day cookie life, the new website layout that Autozone has is equipped with features and functionality that make it easier to use. You can get the links are Commission Junction which is what Autozone uses to manage their affiliate program. As always, there are creatives, promotions and newsletters to help you out in promotion.
Reasons to Promote Autozone
Cookie Period: 1 Day
Avis has lots to show for if you have space for an automotive affiliate program. Recognized as one of the best car rental companies, they were found in 1946 and they’ve got over 2000 points on the USA map. In the car rental industry, Avis is one of the best brands and they maintain it by ensuring a stress-free car rental experience. When it comes to premium services that hit the customer’s sweet spot, Avis is the way to go.
The reputation that Avis carries with its brand name can be a great driver of traffic along with conversions and sales. There’s a 4% commission on every rental that’s completed in all US states except Alaska. If you have what it takes to be a high performing affiliate, you can negotiate for high commission rates. There are some rentals that don’t qualify for commissions though– rentals outside the US, rentals in the state of Alaska and rentals made at a corporate rate don’t count in commission.
The cookie life for Avis is 1 day and they use Commission Junction to manage their affiliate platform.
Reasons to Promote Avis
Cookie Period: 60 days
Buying tires or sets of tires hasn’t always been an easy streak and to think about buying them online?! Tire Rack made it possible and it transformed the way people buy tires since the year 1979 and has been an industry leader ever since. They sell tires, wheels, suspension, brakes, accessories and a hefty chunk of auto parts. There isn’t a lot to be worried about as you’ll get nothing but authentic products from top brands topped off with great service.
Tire Rack’s website is would make anyone go Voila which means that conversion rates are not something to be worried about– all you have to do is lead customers to the Tire Rack website and the deed is as good as done.
The affiliates have a goldmine of a commission with a 6% rate and a prolonged cookie life of 60 days. The average order size is over $400 which means your share would be a whole lot better once your customers start trusting you. Get the links at Commission Junction and get your Tire Rack up and running.
Reasons to Promote Tire Rack
Cookie Period: 30 days
When it comes to the auto parts market, a loyal customer base speaks volumes about a firm’s performance. Advance Auto Parts is one successful enterprise in this sort with a loyal customer base of millions and $5 billion earnings in annual sales. With over 6000 stores in 40 states, they are one of the biggest auto part retailers in US of A. They literally have auto parts for all– cars, motorbikes, trucks, and marine vessels too!
It’s easy to get increased sales orders because customers can get free shipping on orders above $75. The fact that it’s lesser than the average order size helps to cap way more sales than the usual. Customers who are in a hurry have the option to shop online and grab their stuff from a nearby store in case they need it quick– like 30 minutes quick– which is very convenient when it comes to auto parts.
As for the affiliates, they earn quite a handful with a 4% commission rate. With a cookie duration of over 30 days, Advance Auto Parts makes the most of Impact Radius’ affiliate program. In this case too, you can find plenty of creatives, banners and text links along with dedicated affiliate support team.
Reasons to Promote Advance Auto Parts
Cookie Period: 30 days
They’ve got the antiquity factor to show for it and Pep Boys are leading the automotive market industry in the US since 1921. Customers have total access to an abundance of top-quality auto parts, tires, accessories and beyond. Pep Boys have a full-fledged auto maintenance service and repair which is done by ASE certified expert technicians. This makes scheduling services a whole lot simpler.
If affiliates bag online sales, they earn a 5% commission. The bracket of commissions, however, ranges from 2% to 5% with tire sales earning a 2% commission. And of course– higher average values mean higher commissions.
To be very fair, it’s easy money as affiliates earn $2 for every service appointment booked and $3 on every completed service appointment. With a cookie life of 30 days, Pep Boys manage their affiliate program through Commission Junction, so you have a responsible team to answer your queries.
Reasons to Promote the Pep Boys
Cookie Period: 30 days
The auto parts market is always hot and JC Whitney is that corner shop which never closes. They’ve been assisting customers’ auto part needs for almost 100 years now so the tag of trust is very much there. You’ll find the most complete collection of car parts and accessories in there and that’s something which you should pitch to your audience.
It’s like Amazon for auto parts, wherein their humungous warehouse sports more than 1.2 million parts that belong to more than 25 million distinct vehicles. With a lowest price policy to show for it,the customer can be sure that they’ll get the best value for money. Also, super-fast delivery is an added advantage along with 100% satisfaction policy.
If your website or blog is about cars, bikes, auto parts, auto accessories and auto DIY projects, then JC Whitney is a must-have. As for the affiliates, an 8% commission is up for grabs with an exception to a few categories. With a healthy cookie life of 30 days, you can cap 0% net sales on MAP Brands, JCW Tires & JCW Wheels (2017).
JC Whitney manage their affiliate program through Impact Radius and to start with, you get all the tools to market and track your results. If we had to label an automotive affiliate program that every auto blog should have on board, then this would be it.
Reasons to Promote JC Whitney
Cookie Period: 30 days
Vivid Racing has a lot of things to show off apart from its suave name. Bloggers are all head over heals to get this automotive affiliate program on board and it just started with a $500 investment and a $1500 loan.
Now a multi-million dollar company, they have customers throughout the world and they ship to all corners of the world too. With global shipping escalating the brand’s reach, Vivid Racing still gives out 100% support to the customers, making them the number one priority. With 500k products online, they’ve got the goods to show for it.
The affiliates have a lot of commission to cap as every purchase through them gets a good 4% to 5% sliver. The average order amount is pretty eye-opening– $500 to $1000 along with a cookie life of 30 days. You can get the affiliate program onboard through Commission Junction.
Reasons to Promote Vivid Racing
These are the 10 best automotive affiliate programs in the market. Your auto audience is here to savor your website and blog and it’s your responsibility to treat them right. You might get some of these automotive dealers at multiple platforms and many of them directly too– read the terms and make the decision accordingly.